For years, marketers have been told the same story: “This year is the year of mobile! The mobile age has arrived and is here to stay.” Mobile has arrived—now it’s on marketers to catch up. Consumers are using the mobile channel to research products, share information with friends and family, shop, and browse the web. [...]

The Pew Research Center’s Internet & American Life Project issued a report called Why Americans use social media. The results reported are based on a national telephone survey of 2,277 adults conducted April 26-May 22, 2011. The report notes that staying in touch with family members is a major factor across a range of social [...]

Cvent, the world’s largest provider of cloud-based software for web surveys, event management and meeting site selection, today released a free eBook, “Harness the Conversation–Business in Today’s Social World,” that provides organizations with tips and techniques for gathering customer and employee feedback and then turning that information into actionable business insights. “Conversations about companies are [...]

Microsoft Office 365 and 85 Broads have teamed up to address the benefits of working from a remote location and the technologies that make it possible. The campaign, “Your Office, your Terms!”, involved a 10-minutes survey designed to gain more insight into the thoughts of women working remotely. 85 Broads is an exclusive global women’s [...]

Last week, I tweeted about rapper M.C. Hammer launching his new web service called WireDoo. The NY Times reported on Hammer’s presentation at the at the Web 2.0 Summit in San Francisco covering the new technology. WireDoo is a search engine that adds relationship information to search results. The NFor example, if someone searches for the [...]

Digital Lifestyle Expert Mario Armstrong is offering technology tips this holiday season and a chance to win an ultimate technology makeover for your home or small business courtesy of Staples. Now until December 15 at 9:00 a.m. EST, consumers can visit the website which features videos showcasing Mario’s selections for technology, hot products and EasyTech [...]

Catching up on work, following an educational two-day conference called An Event Apart DC, designed for people who make websites. It was really good. I learned a lot of good information about the innovative changes that will soon be implemented across the web, like the increased support for CSS3 Animations, more in-depth knowledge on content [...]

Social media’s popularity continues to grow, connecting people with just about everything they watch and buy. The latest Nielsen insights provide some answers on exactly how powerful this influence is on consumer behavior, both online and off. The value of the time consumers spend online and on social networks and blogs continues to grow, most [...]